Wednesday, November 9, 2016

Armani: A Lifetime Journey of Design

The name on a bottle of perfume, the label on a sleek suit, and dramatic structures in the world's capitals. Perhaps no other name is associated with modern design than Armani, a name emblazoned in a wide range of elegant and stylish products from custom-made suits to exquisite gowns, and even luxury furnishings spanning a growing business empire built on timeless design aesthetics. 



Over time, the name would become synonymous with classic design, an aspirational badge desired by many the world over. And soon, his name would once again make its mark in one of the most ambitious design projects set to change the metro's ever-changing skyline...


The continuous evolution and re-invention of Armani goes beyond the world of fashion, venturing into luxury furnishings under his Armani/Casa line. His contemporary and innovative designs can be seen and experienced in elegant properties, including the Macka Residences in Instanbul, the majestic World Towers in Mumbai, the impressive San Pietro all'Orto 6 in Milan, the ornate and idyllic modern spaces of a private villa in Saint Tropez, and soon, the sleek and sophisticated tower of Manila's Century Spire, each one a reflection of his creative vision and design philosophy. His name is a guarantee and a promise of timeless elegance, with every square inch reflecting the Armani style and visual aesthetic with tasteful interior designs for amenities, common areas, and private spaces accentuated with classic and sophisticated furnishings.


"Never in my wildest dreams did I entertain the idea that I would become a fashion designer..." recalled the iconic genius behind the world-renowned label. And it all began with a stint as a window dresser in one of Milan's prestigious department stores that would lead in the creation of a fashion business empire. In 1975, at the ripe age of 41, Giorgio Armani's philosophy of classic and timeless design aesthetics takes centerstage, laying the foundation for one of the world's iconic names in the competitive design business. His design approach continues to be inspired by elegant yet sophisticated and clean lines to stand the test of time, from his custom-made suits to accessible ready-to-wear designs and accessories, all threaded by his passion for excellent craftsmanship. This same passion for design excellence is set transform the vibrant interiors of the metro's newest project...


Armani's unique vision is a reflection of a lifetime's journey in innovative design, and with the dramatic Century Spire as his canvas, Armani is all set to transform your concept of living spaces with his iconic style.

Stay tuned for more updates on the new design icon soon to rise high above the metro's skyline...

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